GERALD JOHNSON
Director
Gerald is the face of TSM, in addition to being the neck, torso, limbs and feet. Originally from Montana, Gerald spent many years thawing in the giant steam cooker that is Houston working in publishing. He arrived at TSM in 2014 and has since transformed it into a thriving student media powerhouse.
EMILY COHEN
Advertising Manager
Emily loves helping clients make connections with Longhorns. A proud UT graduate with a B.S. in Advertising, she brings decades of marketing, PR and event experience. When she’s not working, Emily is out seeing live music with her husband, traveling, and living her best crazy cat lady life.
FRANK SERPAS
Business/Operations Manager
Frank is a true TSM longtimer. He got his start working as TSTV’s station manager while completing his graduate studies in biomechanics. He has a strong engineering background, with a mechanical engineering degree from Georgia Tech and a master’s in engineering from UT.
MARLIES AREVALO
Manager for Product and Revenue Strategy
A University of Houston graduate, Marlies enjoys strategizing how to reach target audiences through customized campaigns at UT Austin and Texas A&M. Her experience spans decades in newspaper and radio. She’s a mother of two humans and a poodle and a cat. She loves everything outdoors!
CHANCE WEICK
Media Account Executive
Chance has extensive experience in both sales and running events. He studied advertising and photography at the University of Alabama. A world traveler, he’s hiked the Dolomites in Italy and lived in Germany for a year with his best friend. His favorite local bakery is ThoroughBread in Austin.
DANNY PATTERSON
Account Manager
Danny is a native Texan from Houston and a Longhorn by blood and marriage. He’s worked in the media industry for over three decades and has a passion for customer service, creative marketing and making lasting connections. An avid sports fan, he watches the Astros, the Longhorns and the Texans regularly.
TILLIE POLICASTRO
Senior Graphic Designer
A Greenwich Village native, Tillie is the artistic and creative beautifier of TSM. She’s been laying out spreads and creating graphics here since 2007, and is still going strong making sure our design needs are met. Outside of TSM, she also sells eclectic parasols through her company Hoopla Parasols.
PETER CHEN
Print Adviser
Peter has 20 years of newspaper experience, mainly as a photojournalist, but also as a reporter, photo editor and a multimedia journalist. He has also taught for two years at the college level. He was born in Taiwan, has lived in a few states and is the father of two. His one claim to fame is he was THE Goofy at Disneyland, once.
SABA RAHIMIAN
Editor of Texas Connect Magazine
Saba arrived at UT to earn her Bachelor’s in Journalism after years in the restaurant industry. During her hustle in kitchens, she realized her true passion for food & culture writing. After learning some basics, Saba applied to TCM as an intern. Saba returns to UT once more to receive her master’s and join TCM as the editor.
DAVID SCHNEIDER
Managing Director of Bevo Video Productions
David has worn many different hats in entertainment — everything from working ABC talk shows to directing live music (including Elton John, The Goo Goo Dolls, Lauryn Hill). He still loves his previous homeland, Philadelphia, but enjoys teaching, advising and directing at his new home at UT.
MATT LENNON
Producer at Bevo Video Productions
He’s an accomplished filmmaker with a B.A. from Middlebury College in Vermont and an M.F.A in Film Production from UT. Also a lecturer for the Radio-Television-Film department and a crew member at Soundcrafter, a post-production audio facility in Austin. His dog has more Instagram followers than him.
NATHAN CUTIETTA
Broadcast Adviser
Nathan has worked as a television producer in Los Angeles, Tucson and Cleveland for companies such as Fox Sports, NBC, Disney and PBS. He attended the University of Southern California for undergrad and completed a master’s degree at John Carroll University. Currently, he lives in Austin with his wife Margarita and two young daughters Emma and Anastasia.
LARKIN KRUSE
Executive Assistant
Previously the director of The Center for Students in Recovery at UT, Larkin now performs a variety of tasks to help things run smoothly at KUT and TSM. She’s a native Austinite, a mom to a one-year-old daughter, Eloise, and she loves exploring Central Texas hiking trails and food trucks with her family.
JASON LIHUANG
Digital Operations
Although he studied computer science at UT, his real passion was editing and helping run The Daily Texan. Once Jason graduated, he was saved from a life of coding by Gerald, who welcomed him into TSM to do some programming but also a lot of other stuff (e.g., writing these bios).
